Sentiment analysis models focus on positive, negative, and neutral, but also on feelings and emotions angry, happy, sad, etc,. Our software even analyses intentions e.g. interested v. not interested. Giving all of this data in one easy to consume dashboard and report.
This type of sentiment analysis uses a complex machine learning algorithm and aims at detecting emotions, like happiness, frustration, anger, sadness, and so on.It is important to understand how people withing a business are feeling. It helps link activity to impact on engagement and means that trends can be found. Providing feedback helps with the improvement loop for the company and the application.